II.1)
Scope of the procurement
Marketing & Communication Services
Reference number:
TG4 Marketing & Communication
79342000
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Marketing services
Services
II.1.4)
Short description
The Contracting Authority proposes to engage in a competitive process for the establishment of a contract for the channel’s Marketing & Communication Services, with the purpose of driving awareness and viewership to TG4’s channels. The purpose of our Marketing effort is to communicate TG4’s brand and content, to raise awareness amongst both the community of Irish speakers and the majority of the population of the country who have an affinity with the language and who recognise its distinctiveness and fundamental importance as part of their culture.