ADM/INDIA/2015 - Destination Marketing / General Sales Agency for India

The regional office for the Middle East & Asian markets of Tourism Ireland, known as the Asia Hub, wishes to enter into a contract with a Supplier for destination marketing / general sales agency services in India. The successful candidate must have an operational base in either Mumbai and/or New Delhi and a presence in both cities (as a minimum). Fluent spoken and written English is essential. Applicants for this project must have an in-depth understanding of the Indian travel market and a strong, established relationship with key travel trade and media contacts in India. A knowledge of the island of Ireland as a tourism destination must also be demonstrated. A thorough knowledge of the tourism industry of the island of Ireland, along with in-market trade, marketing and media expertise is required to successfully undertake these services. The agency, based in India, will report to the Asia Hub and be responsible for developing, co-ordinating and executing a comprehensive trade, publicity and marketing programme for the island of Ireland in India. The annual marketing plans are determined and agreed in conjunction with, and approved by, Tourism Ireland. The Contract Period will be for three (3) years with the option by Tourism Ireland to extend annually for up to a maximum further two (2) years, subject to budget and annual performance review, and other factors, determined by Tourism Ireland. The contract will be reviewed after an initial six (6) month probationary period. It is anticipated that work under the Contract will commence 1st June 2015.

Services

26/11/2014 12:00:00

75125000-8  Administrative services related to tourism affairs