Gift Vouchers – Beat the Peak
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ESB Networks is developing creative, impactful and cost-effective mitigations, playing our part in supporting Irish consumers’ continuity of supply, reputational and economic security, and confidence in reliable supplies of electricity.
A number of initiatives have been established to close the gap identified, and one of these is;
• Beat the Peak Domestic - a nationwide domestic behavioural demand response campaign, promoting and rewarding customers who reduce demand during peak demand events, testing a mixture of personal, community and broader pro-social incentives. This campaign will be supported by digital elements including the provision of targeted insights into customers’ electricity demand.