ETENDERS

Contract award notice

Information

Published

Date of dispatch of this notice: 27/08/2021

External Reference: 2021-261877

TED Reference: 2021/S 169-442521

Contract award notice

[NoticeContractAward]

[NoticeContractAwardSub]

[Directive201424]

[Section1]: [Ca]

I.1)

[NameAddressContact]

Irish Blood Transfusion Service
N/A
National Blood Centre, James's Street
Dublin D08 NH5R
Dublin
IE
[Contactpoint]: Paul Behan
[AddressPhone]: +353 14322846
[AddressEmail]: paul.behan@ibts.ie
[Nutscode]:  IE -  IRELAND
[Internets]:
[UrlGeneral]: http://www.giveblood.ie
[UrlBuyerprofile]: https://irl.eu-supply.com/ctm/Company/CompanyInformation/Index/1186

I.4)

[CaType]

[MaintypePublicbody]
I.5)

[Mainactivity]

[MainactivHealth]

[Section2]: [Object]

II.1)

[QuantityScopeContract]

II.1.1)

[TitleContract]

Media Planning & Buying
[Fileref]:  IBTS/007/2021
II.1.2)

[CpvMain]

79341200  - 
II.1.3)

[TypeContract]

[Services]
II.1.4)

[DescrShort]

The Services shall consist of all media planning and buying services incorporating digital media reasonably required by IBTS
II.1.6)

[LotsInfo]

[DivisionLots]: [No]
II.1.7)

[ValueTotal]

[ValueExclVat]:  2400000.00  EUR
II.2)

[Description]

II.2.2)

[CpvAdditional]

79341000  - 
79341400  - 
II.2.3)

[PlacePerformance]

[Nutscode]:  IE -  IRELAND
[MainsiteplaceWorksDelivery]:  
Dublin
II.2.4)

[DescrProcurement]

The Services shall consist of all media planning and buying services incorporating digital media reasonably required by IBTS
II.2.5)

[AwardCriteria]

[AwardCriteriaBelow]
[AwardCriterionQuality]  -  [AwardCriterionName]:  Quality Assurance  /  [Weighting]:  2
[AwardCriterionQuality]  -  [AwardCriterionName]:  Human Resources Capacity  /  [Weighting]:  2
[AwardCriterionQuality]  -  [AwardCriterionName]:  Financial Capacity  /  [Weighting]:  2
[AwardCriterionQuality]  -  [AwardCriterionName]:  Agency fit and compatability  /  [Weighting]:  4
[AwardCriterionQuality]  -  [AwardCriterionName]:  Understanding of the challenges of the Media Brief  /  [Weighting]:  6
[AwardCriterionQuality]  -  [AwardCriterionName]:  Understanding of the target audience(s), especially their media behaviour  /  [Weighting]:  10
[AwardCriterionQuality]  -  [AwardCriterionName]:  Quality and creativity of recommended Media Strategy and Media Plan  /  [Weighting]:  14
[AwardCriterionQuality]  -  [AwardCriterionName]:  Proposals for Resourcing the IBTS account: Quality and balance of the team offered in the provided worksheet.  /  [Weighting]:  8
[AwardLowestCost]  -  [AwardCriterionName]:  Media prices offered – robustness and value of media costs and quality relative to budget, as submitted in the provided worksheet  /  [Weighting]:  12
[AwardLowestCost]  -  [AwardCriterionName]:  Remuneration - Proposed fee as submitted in provided spreadsheet  /  [Weighting]:  20
II.2.11)

[OptionsInfo]

[Options]: [No]
II.2.13)

[EuProgrInfo]

[EuProgrRelated]: [No]

[Section4]: [Procedure]

IV.1)

[Description]

IV.1.1)

[TypeProcedure]

[ProctypeOpen]
IV.1.8)

[GpaInfo]

[GpaCovered] : [Yes]
IV.2)

[InfoAdmin]

IV.2.1)

[PubPrevious]

[NumberOj]: 2021/S 093-243428

[Section5]: [AwardOfContract]

[ContractNumber]: 1

[TitleContract]: Media Planning & Buying

[AwardConfirm]: [Yes]
V.2)

[AwardOfContract]

V.2.1)

[DateAward]

01/08/2021
V.2.2)

[AwardOffersInfo]

[OffersReceived]:  2
[NumberTendersSme]:  1
[OffersReceivedElectronic]:  2
[AwardedGroup] :  [No]
V.2.3)

[AwardedToName]

OMD
9683230J
1 Richview Office Park
Dublin 14
Dublin
IE
[AddressPhone]: +353 012165131
[AddressEmail]: tim.griffiths@omd.com
[Nutscode]:  IE -  IRELAND
[Internet]: http://www.omd.com/ireland/global-media-agency

[AwardedSme] : [Yes]
V.2.4)

[ValueContractInfo] ([ExclVat])

[ValueTotalFinal]:  2400000.00  EUR

[Section6]: [InfoComplement]

VI.4)

[AppealsProcedure]

VI.4.1)

[AppealsBody]

Remedies Directive applies
Dublin
IE

VI.4.2)

[MediationBody]

Remedies Directive applies
Dublin
IE

VI.4.4)

[AppealsInfo]

Remedies Directive applies
Dublin
Dublin
IE