II.1)
[QuantityScopeContract]
ESS103F Multi Supplier Framework Agreement for the provision of B2B Digital Marketing Service for The University of Limerick
[Services]
Lot 1: The University of Limerick seeks applications to secure a highly specialised B2B marketing partner with the capability to develop and implement a fully integrated, fully managed, precisely targeted communications and marketing programme for the 2021 intake of the UL MSc in Project and Programme Management online post graduate education programme. To successfully market the UL online programme requires a complete, holistic, end-to-end marketing approach. Lot 2: The University of Limerick seeks applications to secure a highly specialised B2B marketing partner with the capability to develop and implement a fully integrated, fully managed, precisely targeted communications and marketing programme for the 2021 intake of the UL MBA programme. To successfully market the UL MBA programme requires a complete, holistic, end-to-end marketing approach.
II.1.5)
[ValueMagnitudeEstimatedTotal]
[ValueExclVat]: 400000.00
EUR
[DivisionLots]:
[Yes]
[LotsSubmittedFor]
[LotsAll]
CPM Programme
[LotNumber]:
1
48480000
-
72212480
-
72212481
-
75112000
-
79000000
-
79340000
-
79342000
-
79342200
-
79400000
-
79410000
-
79411100
-
79413000
-
79996000
-
80300000
-
II.2.4)
[DescrProcurement]
Lot 1:The University of Limerick seeks applications to secure a highly specialised B2B marketing partner with the capability to develop and implement a fully integrated, fully managed, precisely targeted communications and marketing programme for the 2021 intake of the UL MSc in Project and Programme Management online post graduate education programme. To successfully market the UL online programme requires a complete, holistic, end-to-end marketing approach. We require a specialist B2B marketing partner with the capability to deliver a broad range of best practice B2B services such as strategy, planning, websites, messaging, video, photography, print materials, brand marketing, demand generation activities, and pipeline nurturing etc.
[AwardCriteriaDescriptive]
II.2.6)
[ValueMagnitudeEstimated]
[ValueExclVat]: 150000.00
EUR
II.2.7)
[DurationContractFrameworkDps]
[DurationMonths]:
24
[RenewalsSubject]:
[Yes]
[RenewalsDescr]:
The Contracting Authority reserves the right, at its discretion, to extend the Term for a period or periods of up to Twelve (12) months with a maximum of Two (2) such extension or extensions on the same terms and conditions, subject to the Contracting Authority’s obligations at law. The Term will not exceed four (4) years in aggregate.
[VariantsAccepted]:
[No]
[Options]:
[No]
[EuProgrRelated]:
[No]
UL MBA programme
[LotNumber]:
2
48480000
-
72212480
-
72212481
-
75112000
-
79000000
-
79340000
-
79342000
-
79342200
-
79400000
-
79410000
-
79411100
-
79413000
-
79996000
-
80300000
-
II.2.4)
[DescrProcurement]
Lot 2 The University of Limerick seeks applications to secure a highly specialised B2B marketing partner with the capability to develop and implement a fully integrated, fully managed, precisely targeted communications and marketing programme for the 2021 intake of the UL MBA programme. To successfully market the UL MBA programme requires a complete, holistic, end-to-end marketing approach. We require a specialist B2B marketing partner with the capability to deliver a broad range of best practice B2B services such as strategy, planning, websites, messaging, video, photography, print materials, brand marketing, demand generation activities, and pipeline nurturing etc.
[AwardCriteriaDescriptive]
II.2.6)
[ValueMagnitudeEstimated]
[ValueExclVat]: 250000.00
EUR
II.2.7)
[DurationContractFrameworkDps]
[DurationMonths]:
24
[RenewalsSubject]:
[Yes]
[RenewalsDescr]:
The Contracting Authority reserves the right, at its discretion, to extend the Term for a period or periods of up to Twelve (12) months with a maximum of Two (2) such extension or extensions on the same terms and conditions, subject to the Contracting Authority’s obligations at law. The Term will not exceed four (4) years in aggregate.
[VariantsAccepted]:
[No]
[Options]:
[No]
[EuProgrRelated]:
[No]