ETENDERS

Contract award notice

Information

Published

Date of dispatch of this notice: 26/01/2023

External Reference: 2023-260912

TED Reference: 2023/S 022-062414

Contract award notice

Contract award notice

Results of the procurement procedure

Directive 2014/24/EU

Section I: Contracting authority

I.1)

Name and addresses

Safefood
N/A
7, Eastgate Ave., Eastgate Business Park,
Cork
Little Island
IE
Contact person: Claire Cluskey
Telephone: +353 212304100
E-mail: claire@empirica.ie
NUTS code:  IE0 -  IRELAND
Internet address(es):
Main address: http://www.safefood.eu
Address of the buyer profile: https://irl.eu-supply.com/ctm/Company/CompanyInformation/Index/580

I.4)

Type of the contracting authority

National or federal agency/office
I.5)

Main activity

Education

Section II: Object

II.1)

Scope of the procurement

II.1.1)

Title

Media Planning and Buying Services
Reference number:  182681
II.1.2)

Main CPV code

79341400  -  Advertising campaign services
II.1.3)

Type of contract

Services
II.1.4)

Short description

Media Strategy
Media Planning
Media Buying
II.1.6)

Information about lots

This contract is divided into lots: no
II.1.7)

Total value of the procurement

Value excluding VAT:  3600000.00  EUR
II.2)

Description

II.2.2)

Additional CPV code(s)

79340000  -  Advertising and marketing services
79341000  -  Advertising services
II.2.3)

Place of performance

NUTS code:  IE0 -  IRELAND
Main site or place of performance:  
Dublin
II.2.4)

Description of the procurement

Media Strategy
Media Planning
Media Buying
II.2.5)

Award criteria

Criteria below
Quality criterion  -  Name:  Understanding of project needs  /  Weighting:  25%
Quality criterion  -  Name:  Media plan  /  Weighting:  20%
Quality criterion  -  Name:  Methodology for delivery of service  /  Weighting:  5%
Quality criterion  -  Name:  Quality and balance of human resources  /  Weighting:  20%
Quality criterion  -  Name:  Reliability and continuity of supply  /  Weighting:  5%
Price  -  Weighting:  25%
II.2.11)

Information about options

Options: no
II.2.13)

Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

Section IV: Procedure

IV.1)

Description

IV.1.1)

Type of procedure

Restricted procedure
IV.1.3)

Information about a framework agreement or a dynamic purchasing system

The procurement involves the establishment of a framework agreement
IV.1.8)

Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement : no
IV.2)

Administrative information

IV.2.1)

Previous publication concerning this procedure

Notice number in the OJ S: 2021/S 086-222585

Section V: Award of contract

Contract No: 1

Title: Media Planning and Buying Services

A contract/lot is awarded: yes
V.2)

Award of contract

V.2.1)

Date of conclusion of the contract

01/11/2021
V.2.2)

Information about tenders

Number of tenders received:  3
Number of tenders received by electronic means:  3
The contract has been awarded to a group of economic operators :  no
V.2.3)

Name and address of the contractor

PHD Ireland
456209
Top Floor, 1 Richview Business Park
Clonskeagh, Dublin 14
Dublin
IE
Telephone: +353 12165150
E-mail: jason.nebenzahl@phdnetwork.com
NUTS code:  IE -  IRELAND

The contractor is an SME : no
V.2.4)

Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot:  3600000.00  EUR

Section VI: Complementary information

VI.4)

Procedures for review

VI.4.1)

Review body

Central Office of the High Court
Dublin 7
Dublin
D7
IE