II.1)
Scope of the procurement
Design & Develop Social Media Campaign
Reference number:
Social Media Campaign
79342000
-
Marketing services
Services
II.1.4)
Short description
Sligo Tourism Marketing Strategy 2020-21
To manage all social media channels on behalf of Sligo Tourism
• Strategy workshops to align all networks and Sligo Tourism to optimise resources available, avoid duplication and ensure best ROI on campaigns promoting Sligo e.g. ensure that Sligo Tourism, Adventure Sligo, Sligo Walks, and Sligo Food Trail are complementing not competing.
• Development of a campaign plan and content calendar for Sligo Tourism for the period July 2020 to June 2021, to include at least two new audience campaigns
• Development of Brexit management plan
• Quarterly Campaign planning sessions
II.1.6)
Information about lots
This contract is divided into lots:
no
II.2.2)
Additional CPV code(s)
79340000
-
Advertising and marketing services
II.2.3)
Place of performance
Main site or place of performance:
Sligo F91RX45
II.2.4)
Description of the procurement
Sligo Tourism Marketing Strategy 2020-21
To manage all social media channels on behalf of Sligo Tourism
• Strategy workshops to align all networks and Sligo Tourism to optimise resources available, avoid duplication and ensure best ROI on campaigns promoting Sligo e.g. ensure that Sligo Tourism, Adventure Sligo, Sligo Walks, and Sligo Food Trail are complementing not competing.
• Development of a campaign plan and content calendar for Sligo Tourism for the period July 2020 to June 2021, to include at least two new audience campaigns
• Development of Brexit management plan
• Quarterly Campaign planning sessions
Price is not the only award criterion and all criteria are stated only in the procurement documents
II.2.7)
Duration of the contract, framework agreement or dynamic purchasing system
Duration in months:
6
This contract is subject to renewal:
no
II.2.10)
Information about variants
Variants will be accepted:
no
II.2.11)
Information about options
Options:
no
II.2.13)
Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
no