II.1)
Scope of the procurement
Central Content Commissioning Agency Services
Reference number:
CT-2019-CMA-1
22000000
-
Printed matter and related products
Services
II.1.4)
Short description
Tourism Ireland wishes to enter into a single-party framework agreement with a Supplier for Central Content Commissioning Agency Services. The Central Content Commissioning Agency will be expected to aid in managing future aspects of content sourcing, generation and dissemination that Tourism Ireland requires for its online and offline promotional activities.
FOR DETAILS OF THE REQUIREMENTS PLEASE REFER TO THE DOCUMENTATION ATTACHED FOR DOWNLOADING
II.1.5)
Estimated total value
Value excluding VAT: 4500000.00
EUR
II.1.6)
Information about lots
This contract is divided into lots:
no
II.2.2)
Additional CPV code(s)
22120000
-
Publications
22150000
-
Brochures
22462000
-
Advertising material
79530000
-
Translation services
79961000
-
Photographic services
79961100
-
Advertising photography services
92111220
-
Advertising video-tape production
92312211
-
Writing agency services
II.2.3)
Place of performance
Main site or place of performance:
ISLAND OF IRELAND
II.2.4)
Description of the procurement
Tourism Ireland wishes to enter into a single-party framework agreement with a Supplier for Central Content Commissioning Agency Services.
The Central Content Commissioning Agency will be expected to aid in managing future aspects of content sourcing, generation and dissemination that Tourism Ireland requires for its online and offline promotional activities.
The scope of this content will include (but is not limited to) photography, print copy, web copy, design services, advertising support, video, drone footage, music, print & publishing services, social media content including YouTube, FaceBook, Twitter, Pinterest, Tripadvisor, Instagram managed through Hootsuite and other content forms that may be required to market the island of Ireland across both legacy and future communication channels. Service provision will also include design, web/social and copy editorial, translation and localisation (transcreation) services. FOR DETAILS OF THE REQUIREMENTS PLEASE REFER TO THE DOCUMENTATION ATTACHED FOR DOWNLOADING
Price is not the only award criterion and all criteria are stated only in the procurement documents
Value excluding VAT: 4500000.00
EUR
II.2.7)
Duration of the contract, framework agreement or dynamic purchasing system
Duration in months:
36
This contract is subject to renewal:
yes
Description of renewals:
The Contract Period will be for three years, renewable annually subject to budget and annual performance review, and other factors. The contract may be extended on an annual basis at the option of the contracting authority for one further year only.
II.2.9)
Information about the limits on the number of candidates to be invited
Envisaged minimum number:
5
Objective criteria for choosing the limited number of candidates:
Satisfaction of Financial Standing based on completed ESPD.
Suitability Criteria
Experience of undertaking contracts of a similar nature and scope over the last 3 years – client list and 3 references to be provided. [30%]
Experience of in-house content generation from your existing team and of outsourcing/sub-contracting content generation. [20%]
Knowledge & experience of generating published or marketing content in multiple-languages for multiple markets. [20%]
Qualifications and experience of proposed account management team. Including reference to commissioning or curation of Island of Ireland content. [20%]
Compliance with Tourism Ireland’s Data Protection requirements. [10%]
II.2.10)
Information about variants
Variants will be accepted:
no
II.2.11)
Information about options
Options:
no
II.2.13)
Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
no