ETENDERS

Contract award notice

Information

Published

Date of dispatch of this notice: 24/11/2023

External Reference: 2023-260722

TED Reference: 2023/S 230-723335

Contract award notice

Contract award notice

Results of the procurement procedure

Directive 2014/24/EU

Section I: Contracting authority

I.1)

Name and addresses

Tourism Ireland CLG
N/A
4th Floor - Bishop's Square, Redmond's Hill
Dublin
D02 TD99
IE
Contact person: Procurement Team
E-mail: hhughes@tourismireland.com
NUTS code:  IE -  IRELAND
Internet address(es):
Main address: http://www.ireland.com
Address of the buyer profile: https://irl.eu-supply.com/ctm/Company/CompanyInformation/Index/1197

I.4)

Type of the contracting authority

Body governed by public law
I.5)

Main activity

Other activity:  Tourism - Destination Marketing

Section II: Object

II.1)

Scope of the procurement

II.1.1)

Title

Central Content Commissioning Agency Services
Reference number:  BCT-2023-CMA-1
II.1.2)

Main CPV code

72330000  -  Content or data standardization and classification services
II.1.3)

Type of contract

Services
II.1.4)

Short description

Tourism Ireland launched an EU-wide competitive process to enter into a single-party framework agreement with a Supplier for Central Content Commissioning Agency Services.
The Central Content Commissioning Agency will be expected to aid in managing future aspects of content sourcing, generation, and dissemination that Tourism Ireland requires for its online and offline promotional activities
II.1.6)

Information about lots

This contract is divided into lots: no
II.1.7)

Total value of the procurement

Value excluding VAT:  7400000.00  EUR
II.2)

Description

II.2.2)

Additional CPV code(s)

22120000  -  Publications
22462000  -  Advertising material
72224000  -  Project management consultancy services
79530000  -  Translation services
79961000  -  Photographic services
79961300  -  Specialised photography services
92111000  -  Motion picture and video production services
92111210  -  Advertising film production
92111220  -  Advertising video-tape production
92312211  -  Writing agency services
II.2.3)

Place of performance

NUTS code:  IE -  IRELAND
Main site or place of performance:  
Island of Ireland
II.2.4)

Description of the procurement

Tourism Ireland launched an EU-wide competitive process to enter into a single-party framework agreement with a Supplier for Central Content Commissioning Agency Services.
The Central Content Commissioning Agency will be expected to aid in managing future aspects of content sourcing, generation, and dissemination that Tourism Ireland requires for its online and offline promotional activities
II.2.5)

Award criteria

Criteria below
Quality criterion  -  Name:  Evidence of the processes and management of ongoing programs of work and content requirements plus engagement with extant Digital Asset Management (DAM) system, taxonomy and curation of content assets  /  Weighting:  25%
Quality criterion  -  Name:  Deliverables of Sample Marketing Campaign  /  Weighting:  10%
Quality criterion  -  Name:  Content Generation – Tenderer’s response to Brief of Sample marketing Campaign to meet the requirements of the brand in voice, tone and visual presentation  /  Weighting:  15%
Cost criterion  -  Name:  Ultimate Cost [including management fees]  /  Weighting:  50%
II.2.11)

Information about options

Options: no
II.2.13)

Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no
II.2.14)

Additional information

CONTRACT AWARDED. COMPETITION CLOSED

Section IV: Procedure

IV.1)

Description

IV.1.1)

Type of procedure

Restricted procedure
IV.1.8)

Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement : yes
IV.2)

Administrative information

IV.2.1)

Previous publication concerning this procedure

Notice number in the OJ S: 2023/S 055-159177

Section V: Award of contract

Contract No: 1

Title: Central Content Commissioning Agency Services

A contract/lot is awarded: yes
V.2)

Award of contract

V.2.1)

Date of conclusion of the contract

01/10/2023
V.2.2)

Information about tenders

Number of tenders received:  2
Number of tenders received from SMEs:  2
Number of tenders received by electronic means:  2
The contract has been awarded to a group of economic operators :  no
V.2.3)

Name and address of the contractor

Maxmedia Ireland Limited
9767162K
The Courtyard
County Dublin
20e Castle Street, D
IE
NUTS code:  IE -  IRELAND
Internet address: http://www.maxmedia.ie

The contractor is an SME : yes
V.2.4)

Information on value of the contract/lot (excluding VAT)

Initial estimated total value of the contract/lot:  7400000.00  EUR
Total value of the contract/lot:  7400000.00  EUR

Section VI: Complementary information

VI.4)

Procedures for review

VI.4.1)

Review body

The High Court
Chief Registrar, The Four Courts
Dublin
D7
IE
Internet address: www.courts.ie