Provision of a Communication & Activation Campaign Targeting Inactive Teenage Girls in Ireland
Reference number:
Sport Ireland 126
79416200
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Public relations consultancy services
Sport Ireland are looking to appoint an agency to develop and manage the roll out of a national communication and activation campaign targeting inactive teenage girls in Ireland that inspires, encourages and motivates them to be more active.
The service and deliverables should ensure a campaign that speaks to inactive teenage girls, re-frames what sport is, opens their eyes to more opportunities and results in girls embracing sport and physical activity and wanting to share their experiences.