ETENDERS

Contract award notice

Information

Published

Date of dispatch of this notice: 13/07/2022

External Reference: 2022-276632

TED Reference: 2022/S 136-390071

Contract award notice

Contract award notice

Results of the procurement procedure

Directive 2014/24/EU

Section I: Contracting authority

I.1)

Name and addresses

Trinity College Dublin, the University of Dublin
2200007u
College Green
Dublin 2
Co. Dublin
IE
Contact person: Ben Hartnett
Telephone: +353 18962657
E-mail: hartnetb@tcd.ie
NUTS code:  IE061 -  Dublin
Internet address(es):
Main address: http://www.tcd.ie
Address of the buyer profile: https://irl.eu-supply.com/ctm/Company/CompanyInformation/Index/336

I.4)

Type of the contracting authority

Body governed by public law
I.5)

Main activity

Education

Section II: Object

II.1)

Scope of the procurement

II.1.1)

Title

Media Strategy, Planning and Buying Services
Reference number:  TCD-22-C1027
II.1.2)

Main CPV code

79340000  -  Advertising and marketing services
II.1.3)

Type of contract

Services
II.1.4)

Short description

Trinity College Dublin wishes to establish a Framework Agreement (FWA) for the supply of Media Strategy, Planning and Buying Services for a period of one (1) year with an option to renew annually for up to three years. A single vendor will be appointed to the FWA.
II.1.6)

Information about lots

This contract is divided into lots: no
II.1.7)

Total value of the procurement

Value excluding VAT:  1000000.00  EUR
II.2)

Description

II.2.2)

Additional CPV code(s)

79341100  -  Advertising consultancy services
79341200  -  Advertising management services
79341400  -  Advertising campaign services
79413000  -  Marketing management consultancy services
II.2.3)

Place of performance

NUTS code:  IE061 -  Dublin
II.2.4)

Description of the procurement

Trinity College Dublin wishes to establish a Framework Agreement (FWA) for the supply of Media Strategy, Planning and Buying Services for a period of one (1) year with an option to renew annually for up to three years. A single vendor will be appointed to the FWA.
II.2.5)

Award criteria

Criteria below
Quality criterion  -  Name:  Quality of overall response evidencing tenderer’s understanding of the service requirements  /  Weighting:  300
Quality criterion  -  Name:  Quality of proposed media strategy  /  Weighting:  150
Quality criterion  -  Name:  Quality of proposal to monitor and report on KPI requirements  /  Weighting:  100
Quality criterion  -  Name:  Quality and balance of team and resources  /  Weighting:  100
Quality criterion  -  Name:  Sustainability - Quality of proposal to monitor and report on Carbon Emissions  /  Weighting:  100
Cost criterion  -  Name:  Cost  /  Weighting:  250
II.2.11)

Information about options

Options: yes
Description of options:
per renewal options listed in II.2.7 above
II.2.13)

Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

Section IV: Procedure

IV.1)

Description

IV.1.1)

Type of procedure

Open procedure
IV.1.3)

Information about a framework agreement or a dynamic purchasing system

The procurement involves the establishment of a framework agreement
IV.1.8)

Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement : yes
IV.2)

Administrative information

IV.2.1)

Previous publication concerning this procedure

Notice number in the OJ S: 2022/S 047-122189

Section V: Award of contract

Contract No: 1

Title: Media Strategy, Planning and Buying Services

A contract/lot is awarded: yes
V.2)

Award of contract

V.2.1)

Date of conclusion of the contract

29/06/2022
V.2.2)

Information about tenders

Number of tenders received:  3
The contract has been awarded to a group of economic operators :  no
V.2.3)

Name and address of the contractor

Media Minds Global Ltd.
1 st Floor Oak House, 39-41 The Parade,
Claygate, Surrey
KT10 0PD
UK
NUTS code:  UK -  UNITED KINGDOM

The contractor is an SME : no
V.2.4)

Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot:  1000000.00  EUR

Section VI: Complementary information

VI.4)

Procedures for review

VI.4.1)

Review body

High Court
Dublin
D1
IE