Date of dispatch of this notice: 26/09/2023
External Reference: 2023-266946
TED Reference: 2023/S 188-585645
Contract award notice
Information
Published
Contract award notice
Contract award notice
Results of the procurement procedure
Directive 2014/24/EU
Section I: Contracting authority
I.1)
Name and addresses
Tourism Ireland CLG
N/A
4th Floor - Bishop's Square, Redmond's Hill
Dublin
D02 TD99
IE
Contact person:
Procurement Officer
NUTS code:
IE -
IRELAND
Main address:
http://www.ireland.com
Address of the buyer profile:
https://irl.eu-supply.com/ctm/Company/CompanyInformation/Index/1197
I.4)
Type of the contracting authority
Body governed by public law
I.5)
Main activity
Other activity:
Destination Marketing - Tourism
Section II: Object
II.1)
Scope of the procurement
II.1.1)
Title
Provision of Direct Marketing Services for Tourism Ireland in the United States
Reference number:
US/EDM/2022
II.1.2)
Main CPV code
79342100
-
Direct marketing services
II.1.3)
Type of contract
Services
II.1.4)
Short description
The New York, US Market Office of Tourism Ireland launched a competitive tender process to appoint a Direct Marketing Agency to a single-party framework agreement for the provision of direct marketing services in the United States. CONTRACT AWARDED - COMPETITION CLOSED
II.1.6)
Information about lots
This contract is divided into lots:
no
II.1.7)
Total value of the procurement
Value excluding VAT:
1200000.00
USD
II.2)
Description
II.2.3)
Place of performance
NUTS code:
US -
United States
Main site or place of performance:
United States
II.2.4)
Description of the procurement
The New York, US Market Office of Tourism Ireland launched a competitive tender process to appoint a Direct Marketing Agency to a single-party framework agreement for the provision of direct marketing services in the United States. CONTRACT AWARDED - COMPETITION CLOSED
II.2.5)
Award criteria
Criteria below
Quality criterion
-
Name:
CREATIVITY OF APPROACH
/
Weighting:
25%
Quality criterion
-
Name:
UNDERSTANDING OF THE AIMS OF TOURISM IRELAND AND DEMOSTRATED ABILITY OF PROPOSED CAMPAIGN TO DELIVER ON TOURISM IRELAND’S OBJECTIVES
/
Weighting:
15%
Quality criterion
-
Name:
PROJECT MANAGEMENT AND IMPLEMENTATION ABILITY
/
Weighting:
10%
Cost criterion
-
Name:
Ultimate Cost
/
Weighting:
50%
II.2.11)
Information about options
Options:
no
II.2.13)
Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
no
II.2.14)
Additional information
CONTRACT AWARDED - COMPETITION CLOSED
Section IV: Procedure
IV.1)
Description
IV.1.1)
Type of procedure
Restricted procedure
IV.1.3)
Information about a framework agreement or a dynamic purchasing system
The procurement involves the establishment of a framework agreement
IV.1.8)
Information about the Government Procurement Agreement (GPA)
The procurement is covered by the Government Procurement Agreement
: yes
IV.2)
Administrative information
IV.2.1)
Previous publication concerning this procedure
Notice number in the OJ S: 2021/S 138-367484
Section V: Award of contract
Contract No: 1
Title: Provision of Direct Marketing Services for Tourism Ireland in the United States
V.2)
Award of contract
V.2.1)
Date of conclusion of the contract
01/01/2022
V.2.2)
Information about tenders
Number of tenders received:
1
Number of tenders received from tenderers from non-EU Member States:
1
Number of tenders received by electronic means:
1
The contract has been awarded to a group of economic operators
:
noV.2.3)
Name and address of the contractor
MMGY Global
MMGY Global
7903 W. 80th St. Suite 400,
Overland Park
KS 66204
US
NUTS code:
US -
United States
Internet address:
www.mmgyglobal.com
The contractor is an SME : no
V.2.4)
Information on value of the contract/lot (excluding VAT)
Total value of the contract/lot:
1200000.00
USD
Section VI: Complementary information
VI.4)
Procedures for review
VI.4.1)
Review body
The High Court
The Four Courts
Dublin
IE