II.1)
Scope of the procurement
Research Services for Segmentation Refresh
Reference number:
S&I/2022/1
73110000
-
Research services
Services
II.1.4)
Short description
Tourism Ireland wishes to enter into a contract with a suitably qualified Research Services Provider for Research Services for Segmentation Refresh.
This project will engage a provider of research services to work with Tourism Ireland to deliver a new overseas customer segmentation to identify best prospects for tourism to the island of Ireland, specifically to achieve strong return on marketing investment and long-term sustainable inbound tourism to the whole of the island of Ireland.
Tourism Ireland reserves the right to commission the successful candidate to carry out follow-on research associated with these specific requirements, if needed.
The Contract Period will be for up to four [4] years subject to budget and annual performance review, and other factors.
Suitably qualified Research providers are invited to submit a Tender. FOR FURTHER INFORMATION ON THESE REQUIREMENTS PLEASE REFER TO THE REQUEST FOR TENDER DOCUMENTATION ATTACHED FOR DOWNLOADING
II.1.5)
Estimated total value
Value excluding VAT: 850000.00
EUR
II.1.6)
Information about lots
This contract is divided into lots:
no
II.2.2)
Additional CPV code(s)
79300000
-
Market and economic research; polling and statistics
79310000
-
Market research services
II.2.3)
Place of performance
Main site or place of performance:
Across Tourism Ireland's global network of markets.
II.2.4)
Description of the procurement
Tourism Ireland wishes to enter into a contract with a suitably qualified Research Services Provider for Research Services for Segmentation Refresh.
This project will engage a provider of research services to work with Tourism Ireland to deliver a new overseas customer segmentation to identify best prospects for tourism to the island of Ireland, specifically to achieve strong return on marketing investment and long-term sustainable inbound tourism to the whole of the island of Ireland.
Tourism Ireland reserves the right to commission the successful candidate to carry out follow-on research associated with these specific requirements, if needed.
The Contract Period will be for up to four [4] years subject to budget and annual performance review, and other factors.
Suitably qualified Research providers are invited to submit a Tender. FOR FURTHER INFORMATION ON THESE REQUIREMENTS PLEASE REFER TO THE REQUEST FOR TENDER DOCUMENTATION ATTACHED FOR DOWNLOADING
Criteria below
Quality criterion
-
Name:
Approach to the Project
/
Weighting:
35%
Quality criterion
-
Name:
Research Methodology/Methodologies
/
Weighting:
10%
Quality criterion
-
Name:
Project Management
/
Weighting:
5%
Cost criterion
-
Name:
Ultimate Cost
/
Weighting:
50%
Value excluding VAT: 850000.00
EUR
II.2.7)
Duration of the contract, framework agreement or dynamic purchasing system
Duration in months:
48
This contract is subject to renewal:
yes
Description of renewals:
The Contract Period will be for up to four [4] years subject to budget and annual performance review, and other factors.
II.2.10)
Information about variants
Variants will be accepted:
no
II.2.11)
Information about options
Options:
no
II.2.13)
Information about European Union funds
The procurement is related to a project and/or programme financed by European Union funds:
no