ETENDERS

Contract award notice

Information

Published

Date of dispatch of this notice: 05/11/2021

External Reference: 2021-291530

TED Reference: 2021/S 218-574821

Contract award notice

Contract award notice

Results of the procurement procedure

Directive 2014/24/EU

Section I: Contracting authority

I.1)

Name and addresses

The Office of Government Procurement
IE3229842HH
3A Mayor Street Upper
Dublin 1. D01 PF72.
Dublin
IE
Contact person: Tender Operations
Telephone: +76 1008000
E-mail: Support@ogp.gov.ie
NUTS code:  IE -  IRELAND
Internet address(es):
Main address: http://www.ogp.gov.ie/
Address of the buyer profile: https://irl.eu-supply.com/ctm/Company/CompanyInformation/Index/351

I.2)

Joint procurement

The contract is awarded by a central purchasing body
I.4)

Type of the contracting authority

Ministry or any other national or federal authority, including their regional or local subdivisions
I.5)

Main activity

General public services

Section II: Object

II.1)

Scope of the procurement

II.1.1)

Title

Media Buying Services for Public Information Notices and Recruitment Advertising for the Public Sector (MMP070F)
Reference number:  PROJ000007032
II.1.2)

Main CPV code

79341000  -  Advertising services
II.1.3)

Type of contract

Services
II.1.4)

Short description

The Services comprise Media Planning and Buying Services for Public Information Notices and Recruitment Advertising on behalf of the public sector. The Framework will deliver a modern, value added service and will achieve measurable cost savings with no compromise on quality and effectiveness of advertising. The Service will be responsive to individual Framework Clients’ unique needs and environment, while serving the best interest of each Framework Client respectively. It is anticipated that the Service will commence in December 2021. Further details are set out in the RFT Appendix 1: Requirements and Specifications.
II.1.6)

Information about lots

This contract is divided into lots: no
II.1.7)

Total value of the procurement

Value excluding VAT:  25000000.00  EUR
II.2)

Description

II.2.2)

Additional CPV code(s)

79340000  -  Advertising and marketing services
79341100  -  Advertising consultancy services
79341200  -  Advertising management services
79341400  -  Advertising campaign services
II.2.3)

Place of performance

NUTS code:  IE -  IRELAND
Main site or place of performance:  
Dublin 1
II.2.4)

Description of the procurement

The Services comprise Media Planning and Buying Services for Public Information Notices and Recruitment Advertising on behalf of the public sector. The Framework will deliver a modern, value added service and will achieve measurable cost savings with no compromise on quality and effectiveness of advertising. The Service will be responsive to individual Framework Clients’ unique needs and environment, while serving the best interest of each Framework Client respectively. It is anticipated that the Service will commence in December 2021. Further details are set out in the RFT Appendix 1: Requirements and Specifications.
II.2.5)

Award criteria

Criteria below
Quality criterion  -  Name:  Service Management and Delivery Plan  /  Weighting:  1000
Quality criterion  -  Name:  Management Reporting  /  Weighting:  1000
Quality criterion  -  Name:  Quality and Balance of the Team  /  Weighting:  2000
Quality criterion  -  Name:  Response to Sample Campaign Brief  /  Weighting:  2000
Cost criterion  -  Name:  Price  /  Weighting:  4000
II.2.11)

Information about options

Options: yes
Description of options:
The Contracting Authority reserves the right to extend the Term for a period or periods of up to 12 months with a maximum of 3 such extension or extensions on the same terms and conditions, subject to the Contracting Authority’s obligations at law. The Term will not exceed four (4) years in aggregate.
II.2.13)

Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no
II.2.14)

Additional information

The Contracting Authority reserves the right to extend the Term for a period or periods of up to 12 months with a maximum of 3 such extension or extensions on the same terms and conditions, subject to the Contracting Authority’s obligations at law. The Term will not exceed four (4) years in aggregate.

Section IV: Procedure

IV.1)

Description

IV.1.1)

Type of procedure

Open procedure
IV.1.3)

Information about a framework agreement or a dynamic purchasing system

The procurement involves the establishment of a framework agreement
IV.1.8)

Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement : yes
IV.2)

Administrative information

IV.2.1)

Previous publication concerning this procedure

Notice number in the OJ S: 2021/S 115-302253

Section V: Award of contract

Contract No: 1

Title: Media Buying Services for Public Information Notices and Recruitment Advertising for the Public Sector (MMP070F)

A contract/lot is awarded: yes
V.2)

Award of contract

V.2.1)

Date of conclusion of the contract

04/11/2021
V.2.2)

Information about tenders

Number of tenders received:  1
Number of tenders received by electronic means:  1
The contract has been awarded to a group of economic operators :  no
V.2.3)

Name and address of the contractor

Spark Foundry
IE8299630C
3rd Floor, 1 Windmill Lane, Dublin Docklands
Dublin
D02 F206
IE
Telephone: +353 16496400
E-mail: sandra.alvarez@sparkfoundry.ie
NUTS code:  IE -  IRELAND
Internet address: http://onecore.ie

The contractor is an SME : no
V.2.4)

Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot:  25000000.00  EUR

Section VI: Complementary information

VI.3)

Additional information

The Contracting Authority reserves the right to extend the Term for a period or periods of up to 12 months with a maximum of 3 such extension or extensions on the same terms and conditions, subject to the Contracting Authority’s obligations at law. The Term will not exceed four (4) years in aggregate.
VI.4)

Procedures for review

VI.4.1)

Review body

The High Court of Ireland
Dublin
IE
Telephone: +353 18866000

VI.4.3)

Review procedure

Precise information on deadline(s) for review procedures: 
Please consult your own legal advisors.