ETENDERS

Contract award notice

Information

Published

Date of dispatch of this notice: 21/01/2021

External Reference: 2021-245821

TED Reference: 2021/S 017-039414

Contract award notice

Contract award notice

Results of the procurement procedure

Directive 2014/24/EU

Section I: Contracting authority

I.1)

Name and addresses

Irish Blood Transfusion Service
N/A
National Blood Centre, James's Street
Dublin D08 NH5R
Dublin
IE
Contact person: Paul Behan
Telephone: +353 14322846
E-mail: paul.behan@ibts.ie
Internet address(es):
Main address: http://www.giveblood.ie
Address of the buyer profile: https://irl.eu-supply.com/ctm/Company/CompanyInformation/Index/1186

I.4)

Type of the contracting authority

Body governed by public law
I.5)

Main activity

Health

Section II: Object

II.1)

Scope of the procurement

II.1.1)

Title

Provision of Strategic and Creative Advertising for the Irish Blood Transfusion Service
Reference number:  IBTS/005/2020
II.1.2)

Main CPV code

79341000  -  Advertising services
II.1.3)

Type of contract

Services
II.1.4)

Short description

Provision of Strategic and Creative Advertising for the Irish Blood Transfusion Service
II.1.6)

Information about lots

This contract is divided into lots: no
II.1.7)

Total value of the procurement

Value excluding VAT:  900000.00  EUR
II.2)

Description

II.2.2)

Additional CPV code(s)

79341400  -  Advertising campaign services
II.2.4)

Description of the procurement

Provision of Strategic and Creative Advertising for the Irish Blood Transfusion Service
II.2.5)

Award criteria

Criteria below
Quality criterion  -  Name:  Understanding of the challenges of the brief  /  Weighting:  2
Quality criterion  -  Name:  Understanding of the target audiences  /  Weighting:  2
Quality criterion  -  Name:  Planning methodology and strategy development  /  Weighting:  10
Quality criterion  -  Name:  Concept design and creativity  /  Weighting:  12
Quality criterion  -  Name:  Resourcing Plan - Quality and balance of agency team offered  /  Weighting:  4
Cost criterion  -  Name:  Fee - Cost of services, proposed fee model and Value for Money  /  Weighting:  10
II.2.11)

Information about options

Options: yes
Description of options:
The IBTS reserves the right to extend the Term for a period or periods of up to twelve months with a maximum of three such extensions permitted subject to its obligations at law
II.2.13)

Information about European Union funds

The procurement is related to a project and/or programme financed by European Union funds: no

Section IV: Procedure

IV.1)

Description

IV.1.1)

Type of procedure

Restricted procedure
IV.1.8)

Information about the Government Procurement Agreement (GPA)

The procurement is covered by the Government Procurement Agreement : yes
IV.2)

Administrative information

IV.2.1)

Previous publication concerning this procedure

Notice number in the OJ S: 2020/S 041-097070

Section V: Award of contract

Contract No: 1

Title: Provision of Strategic and Creative Advertising for the Irish Blood Transfusion Service

A contract/lot is awarded: yes
V.2)

Award of contract

V.2.1)

Date of conclusion of the contract

01/12/2020
V.2.2)

Information about tenders

Number of tenders received:  4
Number of tenders received from SMEs:  3
Number of tenders received by electronic means:  4
The contract has been awarded to a group of economic operators :  no
V.2.3)

Name and address of the contractor

BBDO Dublin
145570
17 Gilford Road
Dublin 4
Sandymount
IE
Telephone: +353 12060600
E-mail: susanmcentegart@bbdo.ie
Internet address: http://www.bbdo.ie

The contractor is an SME : yes
V.2.4)

Information on value of the contract/lot (excluding VAT)

Total value of the contract/lot:  900000.00  EUR

Section VI: Complementary information

VI.4)

Procedures for review

VI.4.1)

Review body

Remedies Directive applies
Dublin
IE

VI.4.2)

Body responsible for mediation procedures

Remedies Directive applies
Dublin
IE

VI.4.4)

Service from which information about the review procedure may be obtained

Remedies Directive applies
Dublin
IE