ETENDERS

Contract award notice

Information

Published

Date of dispatch of this notice: 28/08/2015

External Reference: 2015-263427

TED Reference: 2015/S 169-308660

Contract award notice

Cached Version

Contract award notice

Classic Sector

Directive 2004/18/EC

Services

Section I: Contracting authority

I.1)

Name, addresses and contact point(s)

National Transport Authority
N/A
Dun Sceine, Iveagh Court, Harcourt Lane
2  Dublin
IE
Contact point(s): Mark Bradwell
For the attention of: Mark Bradwell
Telephone: +353 18798300
E-mail: mark.bradwell@nationaltransport.ie
Fax: +353 18798333
Internet address(es):
General address of the contracting authority/entity: http://www.nationaltransport.ie
Address of the buyer profile: http://irl.eu-supply.com/ctm/Supplier/CompanyInformation/Index/1149
Electronic access to information: http://irl.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=80642&B=ETENDERS_SIMPLE
I.2)

Type of the contracting authority

National or federal agency/office
I.3)

Main activity

  • Other: Transport
I.4)

Contract award on behalf of other contracting authorities

The contracting authority is purchasing on behalf of other contracting authorities: no

Section II: Object of the contract

II.1)

Description

II.1.1)

Title attributed to the contract:

Provision of Media Planning & Buying Services

II.1.2)

Type of contract and location of works, place of delivery or of performance

Services
    Category No13:  Advertising services
    Main site or location of works, place of delivery or of performance:

    Dublin

    NUTS code
    IRELAND
    II.1.4)

    Short description of the contract or purchase(s)

    The National Transport Authority now requires a Media Planning & Buying Services Agency to provide for the planning and placement of advertising in general media. The Authority has run significant integrated marketing communications campaigns in the past three years to improve perceptions of public transport and increase usage of the products outlined in section 2.2 of the PQQ Document. These campaigns have included use of TV, Radio (local and national), Press (local and national), Out Of Home (small and large format), Digital (In Apps and desktop), and social media. The Authority intends to build on the success of these campaigns and run a number of significant campaigns in a similar vein throughout the course of this contract.

    II.1.5)

    Common procurement vocabulary (CPV)

    Main vocabulary
    79340000   Advertising and marketing services
    II.1.6)

    Information about Government Procurement Agreement (GPA)

    The contract is covered by the Government Procurement Agreement (GPA):  yes
    II.2)

    Total final value of contract(s)

    II.2.1)

    Total final value of contract(s)

    Section IV: Procedure

    IV.1)

    Type of procedure

    IV.1.1)

    Type of procedure

    Restricted
    IV.2)

    Award criteria

    IV.2.1)

    Award criteria

    The most economically advantageous tender in terms of
    1. Quality . Weighting 60
    2. Price . Weighting 40
    IV.2.2)

    Information about electronic auction

    IV.3)

    Administrative information

    IV.3.2)

    Previous publication(s) concerning the same contract

    Contract notice
    Notice number in the OJEU: 2014/S 167-298081  of 29.08.2014

    Section V: Award of contract

    Contract No: 1 Lot No: 1 - Lot title:

    Provision of Media Planning & Buying Services

    V.1)

    Date of contract award decision:

    31.07.2015
    V.2)

    Information about offers

    Number of offers received: 3
    V.3)

    Name and address of economic operator in favour of whom the contract award decision has been taken

    Mediavest
    16 Sir John Rogersons Quay
    2  Dublin
    IE
    Internet address:
    V.4)

    Information on value of contract

    Initial estimated total value of the contract:
    Value: 6040 EUR
    Excluding VAT
    Total final value of the contract:
    If annual or monthly value:
    Number of years: 3
    V.5)

    Information about subcontracting

    The contract is likely to be sub-contracted: no

    Section VI: Complementary information

    VI.1)

    Information about European Union funds

    The contract is related to a project and/or programme financed by European Union funds: no
    VI.3)

    Procedures for appeal

    VI.3.1)

    Body responsible for appeal procedures

    High Court of Ireland
    Four Courts, Inns Quay
    7  Dublin
    IE
    Telephone: +353 18886087
    Internet address: http://courts.ie
     

    Body responsible for mediation procedures

    VI.3.2)

    Lodging of appeals

    Precise information on deadline(s) for lodging appeals:
    VI.3.3)

    Service from which information about the lodging of appeals may be obtained