ETENDERS

Contract award notice

Information

Published

Date of dispatch of this notice: 03/11/2015

External Reference: 2015-644878

TED Reference: 2015/S 215-392959

Contract award notice

Cached Version

Contract award notice

Classic Sector

Directive 2004/18/EC

Services

Section I: Contracting authority

I.1)

Name, addresses and contact point(s)

Housing Agency
N/A
53 Mount Street Upper
Dublin  Dublin 2
IE
For the attention of: Pat Fitzpatrick
Telephone: +353 016564100
E-mail: admin@housing.ie
Fax: +353 016564101
Internet address(es):
General address of the contracting authority/entity: http://www.housing.ie
Address of the buyer profile: http://irl.eu-supply.com/ctm/Supplier/CompanyInformation/Index/552
Electronic access to information: http://irl.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=83692&B=ETENDERS_SIMPLE
I.2)

Type of the contracting authority

National or federal agency/office
I.3)

Main activity

  • Housing and community amenities
I.4)

Contract award on behalf of other contracting authorities

The contracting authority is purchasing on behalf of other contracting authorities: yes
Private Residential Tenancies Board
O'Connell Bridge House
2  Dublin
IE

Section II: Object of the contract

II.1)

Description

II.1.1)

Title attributed to the contract:

Services to Design and Implement an Education and Awareness Advertising Campaign for Tenants and Landlords in the Private Rented Sector

II.1.2)

Type of contract and location of works, place of delivery or of performance

Services
    Category No13:  Advertising services
    Main site or location of works, place of delivery or of performance:

    Dublin 2

    NUTS code
    IRELAND
    II.1.4)

    Short description of the contract or purchase(s)

    Provision of services to design and implement an Education and Awareness Advertising Campaign for Tenants and Landlords in the private rented sector. The communication campaign will focus on tenant and landlord rights and responsibilities. The immediate priorities will be the level of rent increases allowable and Part 4 tenancy entitlements which mean once a tenant is in place for six months they can remain in the accommodation for four years unless a valid notice of termination is served by the landlord.

    The Campaign can involve a mix of media such as print, posters, broadcast, online (news sites, property sites), digital, and/or outdoor (billboards, bus shelters), stakeholder engagement. It should demonstrate an awareness of the diversity of client groups

    II.1.5)

    Common procurement vocabulary (CPV)

    Main vocabulary
    79341400   Advertising campaign services
    Supplementary vocabulary
    79300000   Market and economic research; polling and statistics
    79340000   Advertising and marketing services
    79341000   Advertising services
    79341100   Advertising consultancy services
    79341200   Advertising management services
    79342000   Marketing services
    79342100   Direct marketing services
    79342300   Customer services
    79342320   Customer-care services
    79400000   Business and management consultancy and related services
    80400000   Adult and other education services
    II.1.6)

    Information about Government Procurement Agreement (GPA)

    The contract is covered by the Government Procurement Agreement (GPA):  no
    II.2)

    Total final value of contract(s)

    II.2.1)

    Total final value of contract(s)

    Value: 300000 EUR
    Including VAT. VAT rate (%) 23

    Section IV: Procedure

    IV.1)

    Type of procedure

    IV.1.1)

    Type of procedure

    Open
    IV.2)

    Award criteria

    IV.2.1)

    Award criteria

    The most economically advantageous tender in terms of
    1. proposed approach . Weighting 30
    2. understanding . Weighting 15
    3. project plan . Weighting 15
    4. approach to achieve value for money . Weighting 20
    5. fee proposal . Weighting 20
    IV.2.2)

    Information about electronic auction

    IV.3)

    Administrative information

    IV.3.1)

    File reference number attributed by the contracting authority

    HA241214

    IV.3.2)

    Previous publication(s) concerning the same contract

    Contract notice
    Notice number in the OJEU: 2014/S 250-444942  of 24.12.2014

    Section V: Award of contract

    Contract No: 1 Lot No: 1 - Lot title:

    design and implement education and awareness campaign for tenants and landlords

    V.1)

    Date of contract award decision:

    11.05.2015
    V.2)

    Information about offers

    Number of offers received: 5
    Number of offers received by electronic means: 5
    V.3)

    Name and address of economic operator in favour of whom the contract award decision has been taken

    Javelin Group
    10 Coke Lane
    7  Dublin
    IE
    Telephone: +353 18587900
    E-mail: paula@javelin.ie
    Internet address:
    V.4)

    Information on value of contract

    Initial estimated total value of the contract:
    Value: 300000 EUR
    Including VAT. VAT rate (%) 23
    Total final value of the contract:
    Value: 296154 EUR
    Including VAT. VAT rate (%) 23
    If annual or monthly value:
    Number of years: 1
    V.5)

    Information about subcontracting

    The contract is likely to be sub-contracted: yes
    Value or proportion of the contract likely to be sub-contracted to third parties:
    Value excluding VAT 263690 EUR
    Short description of the value/proportion of the contract to be sub-contracted:

    to buy media space - advertising in newspapers, radio, outdoor and digital.

    Section VI: Complementary information

    VI.1)

    Information about European Union funds

    The contract is related to a project and/or programme financed by European Union funds: no