Date of dispatch of this notice: 29/08/2014
Expire date: 10/10/2014
External Reference: 2014-556663
TED Reference: 2014/S 167-297992
Date of dispatch of this notice: 29/08/2014
Expire date: 10/10/2014
External Reference: 2014-556663
TED Reference: 2014/S 167-297992
Provision of Strategic & Creative Advertising Services
Dublin
The National Transport Authority now requires a Strategic and Creative Advertising Agency to provide Strategic Planning and Creative Advertising services for the planning and placement of advertising in general media. The Authority has run significant integrated marketing communications campaigns in the past three years to improve perceptions of public transport and increase usage of the products outlined in section 2.2 of the PQQ document. These campaigns have included use of TV, Radio (local and national), Press (local and national), Out Of Home (small and large format), Digital (In Apps and desktop), and social media. The Authority intends to build on the success of these campaigns and run a number of significant campaigns in a similar vein throughout the course of this contract.
The National Transport Authority now requires a Strategic and Creative Advertising Agency to provide Strategic Planning and Creative Advertising services for the planning and placement of advertising in general media. The Authority has run significant integrated marketing communications campaigns in the past three years to improve perceptions of public transport and increase usage of the products outlined in section 2.2 of the PQQ document. These campaigns have included use of TV, Radio (local and national), Press (local and national), Out Of Home (small and large format), Digital (In Apps and desktop), and social media. The Authority intends to build on the success of these campaigns and run a number of significant campaigns in a similar vein throughout the course of this contract.
None
As set out in the tender documents
As set out in the tender documents
See attached pre-qualification questionnaire.
See attached pre-qualification questionnaire.
See attached pre-qualification questionnaire.
See attached pre-qualification questionnaire.
See attached pre-qualification questionnaire.
See attached pre-qualification questionnaire.
The contracting authority reserves the right to terminate the process at any time or to change the basis of, or the procedures for, the competition. The most economically advantageous or any tender will not necessarily be accepted.
The contracting authority is subject to the Freedom of Information Acts 1997 and 2003. Tenderers shall state if any information supplied by them in response to this notice is confidential or commercially sensitive or should not be disclosed in response to a request for information under the aforementioned Acts. Tenderers must state why they consider the information to be confidential or commercially sensitive. The contracting authority will comply with any obligation to consult with any tenderer about sensitive information before making a decision on any Freedom of Information request received.
The contracting authority accepts no liability for any costs and/or expenses incurred by any tenderer in connection with the competition (including costs of tendering and/or attending at interview, if required).
Tenders may be accepted in whole or in part. The acceptance of any tender will be subject to certain pre-conditions, including the requirement to provide tax clearance documentation and evidence that required insurances are in place.
The contracting authority reserve the right, in accordance with Regulation 32(5)(f) of the European Communities (Award of Public Authorities‘ Contracts) Regulations 2006, to award new services to the successful tenderer in this competition.